Bend the Healthcare Trend: How Consumer-Driven Health & Wellness Plans Lower Insurance Costs
Written by Mark S. Gaunya and Jennifer A. Borislow
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American healthcare spending reached $2.4 trillion in 2008 and will exceed $4 trillion by 2018, with costs soaring at two to three times the rate of inflation.
Traditional health insurance options haven't just failed to stop the bleeding they've also kept Americans in the dark and robbed them of choice. Everyone is responsible for a small part of healthcare spending, and individuals have the power to turn the situation around.
Consumer-driven health plans (CDHPs) put knowledge and power back into people's hands. In this book, you'll discover:
Three CDHP principles and how they work together to lower insurance costs and improve the health and well-being of your employees
Effective step-by-step strategies for creating, implementing, and managing CDHPs in independent schools
Tips for building a culture of health and wellness that benefits faculty and staff
Tools for analyzing and fine-tuning your health plan strategy to maximize faculty and staff wellness, productivity, and financial savings year after year
Real-life case studies that illustrate how CDHPs are a proven solution to rising healthcare costs for independent schools
Mark S. Gaunya is a principal at Borislow Insurance and an employee benefits advisor with over 20 years of experience in the employee benefits industry. He is a pioneer in the consumer-driven health plan space and passionate about its ability to revolutionize the healthcare industry. Prior to joining Jennifer Borislow as her equity partner, Mark was a sales leader for several health insurance companies in three geographic markets, covering all market segments. He has been quoted and published regionally and nationally. Mark's unique talent is to develop simple solutions to complex challenges, saving clients time and money.
Jennifer A. Borislow is the founding principal of Borislow Insurance, a recognized leader in benefit planning that serves more than 350 businesses and independent schools providing benefits for thousands of employees. With more than 27 years of experience in the employee benefit industry, Jennifer has been quoted and published in numerous magazines, trade journals, and industry publications. She is a frequent guest speaker at conferences and national events. Jennifer is passionate and committed to engaging consumers in taking charge of their own health care.